GET MORE FROM YOUR DATA Protocol for Association Research
Better research for
better decision making
McKinley Advisors’ Protocol for Association Research (PAR) is a customizable, scalable market research and data visualization platform that will revolutionize your approach to surveys and organizational performance data.
As a subscription-based service, PAR allows you to choose from a variety of survey options to create a customized approach that fits your group’s needs and budget. Access your results through the intuitive online interface that allows for in-depth exploration or download the data to share with key decision-makers. With PAR, you will fine-tune your organization’s research activities within strategic and topical survey instruments. The frequency for survey deployment varies from quarterly evaluations to triennial assessments.
Key components of PAR include:
How Does PAR Work?
STEP 1: Kickoff and customize – Work with the McKinley PAR team to help determine your goals and select the research instruments you need to achieve them. Annual PAR subscriptions include any three instruments for $10,000. Unlimited additional instruments can be added for $3,500 each.
STEP 2: Implementation and visualization – Our team develops and executes the research program, handling all aspects of implementation. McKinley will help you create and interpret data visuals to help drive more informed decision-making for your organization.
STEP 3: Real-time analysis and assessment – Login anytime and access comparative benchmarking, trending data and real-time results for high-frequency surveys. Work with the McKinley PAR team for insight on how your results compare to shape long-term organizational planning and direction.