Senior Marketing Consultantjsehestedt@mckinley-advisors.com 202.831.4683
As a senior marketing consultant, Jordan plans, develops and implements marketing and membership solutions for McKinley’s long-term clients. She enjoys getting to know the mission, background and goals of McKinley’s clients and then working in partnership with them to accomplish their short-and long-term marketing goals.
With a marketing background in higher education, Jordan knows how to appeal to a variety of stakeholders and audiences, including prospective students, alumni and regional corporate partners. Her prior work experience focused primarily in the areas of marketing strategy, brand awareness, content creation and engagement with external audiences. As part of her MBA program, Jordan completed marketing and branding projects for a broad range of organizations, including Nike, an historic nonprofit and an angel investment firm. She is also active in the DC chapter of the American Marketing Association.
Originally from Missoula, Montana, Jordan attended the University of Portland (Oregon) where she received a BA in history and German Studies and an MBA with a concentration in marketing. She loves to travel and has lived abroad in both Austria and Germany. She is always looking for an opportunity to practice her German. In her free time, she enjoys reading historical fiction, sampling microbrews, planning future travels and cheering on her beloved Portland Pilots and Chicago Cubs.