McKinley Insights

Future Markets and Data Analytics for ASAE and the Association Community

Written by McKinley Advisors | Dec 5, 2013 6:42:05 PM

McKinley at ASAE’s Fall Leadership Retreat 2013

Jay Younger, FASAE, Managing Partner & Chief Consultant at McKinley Advisors, facilitated the morning discussion around the broader market dynamics that are influencing ASAE. Younger showcased data and insights from ASAE’s recent in-depth market research that helps to define its core target markets and opportunities for growth—all against a backdrop of the increasing influence of diversity and technological advancements. The volunteers engaged in a great discussion about how these and other factors could potentially impact their own organizations as well as ASAE. Click here to learn more on the discussion’s key takeways.