Alison Bramer, MSW
As McKinley’s associate director of research, Alison Bramer leads the design and implementation of research projects, including data collection strategies, questionnaire design, and analysis and reporting. She also manages the qualitative research process and facilitates communication between interviewers and project leads. Alison’s past experience with association management and governance enables her to bring knowledge of the issues and trends in the association industry to her work with McKinley’s clientele. Her involvement in associations as a member, an employee, a volunteer leader and outside consultant also allows her to see each unique perspective while developing and implementing research projects.
Prior to joining McKinley, Alison assisted in the start-up of a consulting firm where she was instrumental in developing the business model and structure of the firm. Before that, Alison interned at the National Association of Social Workers (NASW). At NASW, she worked with the membership and marketing, chapter services and professional development departments while cultivating her interest in the association industry. Alison continued her involvement with the professional organization by serving on the NASW National Board of Directors and the NASW DC Chapter Board of Directors. She also served on the Board of Directors for the Mid-Atlantic Chapter of the Marketing Research Association (MRA).
Alison holds a Master of Social Work (MSW) degree from The University of Alabama (Roll Tide!) and spends most of the year counting the days until football season. When not in the office, Alison enjoys working through the documentaries in her Netflix queue and checking out new restaurants around her neighborhood. An avid reader, Alison can also be found at local bookstores specifically, perusing the history section, which she studied during undergrad.