Finding Focus: Establishing Strategic Priorities that Meet the Moment

Association leaders are navigating rapidly shifting dynamics that impact both their organizations and the industries and professions they serve. Maintaining organizational agility is crucial in times of rapid change. However, it's equally important to be grounded in enduring strategic priorities that inform investments of staff time, financial resources and organizational focus, even when new challenges or opportunities arise. 

During this virtual session, association executives will share ways in which they have approached strategy development and prioritization with mission impact in mind. We’ll explore a data-driven, collaborative approach to strategic planning that aligns the Board and staff to pursue a shared vision of success.

Join us to learn how to identify and establish enduring priorities that align with your organization's mission, empowering you to drive meaningful impact while staying responsive to change.

Content Leaders:

Christie Tarantino-Dean, FASAE, CAE
Chief Executive Officer, IFT

Deborah Bowen, FACHE, CAE
President & CEO, ACHE

Sherrif Karamat, CAE
President & CEO, PCMA and CEMA

Jay Younger, FASAE
President & CEO, McKinley Advisors