Turn to McKinley to solve your toughest challenges.
As the leading consulting firm focused exclusively on associations, McKinley offers a range of services that enable our clients to thrive.
Our practice is organized around developing and delivering practical, proven solutions that enable mission-driven organizations to maximize member value and their impact on society. From CEO advisory services to program-specific marketing plans, McKinley’s diverse and multi-disciplinary team is capable of delivering the tailored support your organization needs.
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Explore our services to learn why hundreds of associations turn to McKinley for insights, guidance and support.
McKinley’s strategic guidance helps position associations for
impact – aligning strategy, operations, strategic and business goals, staff culture and performance all in support of the pursuit of a preferred future. Learn More
- Strategic Planning
- Leadership Development
- Board and Staff Facilitation
- Business Analysis and Planning
- Benchmarking and Competitive Analysis
Research and Insights
McKinley’s team of expert researchers and data analysts are the “engine” behind data-driven decisions that are necessary to drive associations forward. Learn More
- Member Needs Assessments
- Communications Audits
- Brand Perception Studies
- Consumer Research Panels
- Field Measurement
- Environmental Scanning
- Board Assessments
- Data Mining and Business Analytics
McKinley’s team of expert advisors support clients through periods of high-impact change to help organizations address high-stakes change initiatives. Learn More
- Membership and Dues Models
- Organizational Design and Development
- Pricing Analysis and Strategy
- Program and Portfolio Assessments
- Financial Modeling and Forecasting
- Change Management
- Project Management and Outsourcing
Membership and Marketing Services
Our team of expert marketers brings years of experience and a unique expertise in mission-driven organizations to help you achieve your marketing and communications goals. Learn More
- Marketing Strategy and Planning
- Membership Acquisition and Retention
- Membership Onboarding and Engagement
- Event Marketing and Promotion
- Marketing Assessments
- Marketing Measurements and Testing
- Marketing Automation