Future Markets and Data Analytics for ASAE and the Association Community

Future Markets and Data Analytics for ASAE and the Association Community

McKinley at ASAE’s Fall Leadership Retreat 2013

Jay Younger

Jay Younger, FASAE, Managing Partner & Chief Consultant at McKinley Advisors, facilitated the morning discussion around the broader market dynamics that are influencing ASAE. Younger showcased data and insights from ASAE’s recent in-depth market research that helps to define its core target markets and opportunities for growth—all against a backdrop of the increasing influence of diversity and technological advancements. The volunteers engaged in a great discussion about how these and other factors could potentially impact their own organizations as well as ASAE. Click here to learn more on the discussion’s key takeways.