American Academy of Cosmetic Dentistry (AACD)
Healthcare/Professional Association
Industry
2,800+ dental professionals
Members Worldwide
Individual Membership Organization
Organization Type
Madison, Wisconsin
Headquarters
When the American Academy of Cosmetic Dentistry (AACD) experienced the unplanned departure of key executive leaders, the organization faced a pivotal moment. Volunteer leaders were asked to step into interim leadership roles while navigating financial questions, governance challenges and operational uncertainty. Recognizing the need for objective expertise and trusted guidance, AACD partnered with McKinley Advisors to help stabilize the organization, strengthen decision-making and create a path forward. What began as a comprehensive organizational analysis evolved into a broader strategic partnership that helped AACD restore confidence, implement meaningful improvements and prepare for its next generation of leadership.
The Challenge
For decades, AACD has served as a leading professional association dedicated to advancing excellence in cosmetic dentistry through education, accreditation and professional development. Like many membership organizations, the Academy depends on strong collaboration between volunteer leaders and professional staff to fulfill its mission.
When the organization entered a period of significant transition, volunteer leaders suddenly found themselves responsible for navigating issues that extended far beyond their traditional governance responsibilities. Financial transparency had become a growing concern. Questions had emerged regarding governance practices, operational effectiveness and organizational structure. At the same time, AACD needed to maintain continuity for members, support staff and prepare for an executive leadership search.
Board leaders recognized that the organization needed more than a single interim resource. They needed an experienced partner capable of providing expertise across governance, finance, operations, human resources and executive transition planning.
As Interim Executive Director Bradley Olson described it:
"We needed a partner who could guide us in waters that we just were not able to navigate on our own."
The Solution
McKinley Advisors partnered with AACD to conduct a comprehensive organizational analysis designed to evaluate the organization's financial practices, governance structure, staffing model and operational effectiveness.
The engagement began with extensive stakeholder research and organizational review, including interviews with Board and staff leaders, financial analysis and governance evaluation. The goal was not simply to identify challenges, but to create a practical roadmap for improvement that reflected AACD’s culture, leadership structure and long-term goals.
As the engagement progressed, McKinley's role expanded beyond organizational analysis. The firm became an ongoing strategic advisor, helping AACD implement improvements, navigate critical decisions and prepare to recruit and integrate a permanent association leader, all from a foundation of greater stability.
McKinley's specialists provided guidance across multiple disciplines, including:
- Financial oversight and reporting
- Governance and Board effectiveness
- Human resources and talent structure
- Operational improvements
- Leadership transition planning
- Executive search coordination
- New ED onboarding support
This multidisciplinary approach gave AACD access to expertise that would have been difficult to replicate through a single consultant or advisor.
Program Structure
The engagement evolved through several interconnected phases designed to stabilize the organization and position it for long-term success.
- Organizational Analysis – McKinley conducted stakeholder interviews, reviewed financial information, evaluated governance practices and assessed organizational structure to identify areas of opportunity and risk.
- Governance and Financial Review – The team worked closely with AACD leadership to improve financial transparency, strengthen governance practices and establish clearer expectations regarding Board and staff roles.
- Operational and HR Support – Recommendations related to staffing structure, workplace practices and organizational effectiveness were translated into practical implementation strategies designed to support long-term sustainability.
- Executive Transition Planning – As AACD prepared for new leadership, McKinley helped define the role, align success metrics with the organization's long-term goals, support executive search activities and facilitate transition planning and onboarding preparation to ensure leadership continuity.
Outcomes
What distinguished AACD's engagement was not simply the recommendations produced, but the ongoing advisory partnership that helped AACD translate insights into action. Through continued collaboration and implementation support, the organization made meaningful changes that strengthened operations, governance and leadership continuity.
- Restoring Financial Confidence – One of the earliest priorities was helping AACD's leadership gain greater clarity into the organization's financial position. Through financial review, reporting improvements and advisory support, AACD strengthened financial transparency and provided Board leaders with information they could confidently use to guide decisions.
- Strengthening Governance and Decision-Making – The engagement helped clarify the respective roles of volunteer leaders and staff while reinforcing governance best practices. As a result, AACD's Board was better positioned to make strategic decisions, oversee organizational performance and support leadership transitions.
- Improving Organizational Effectiveness – AACD implemented operational and workplace improvements designed to better align resources with organizational needs. These efforts included organizational structure enhancements and workplace changes that supported greater flexibility and long-term sustainability.
- Supporting a Successful Leadership Transition – Rather than treating executive recruitment as a separate initiative, AACD approached leadership transition as part of a broader organizational transformation. McKinley's support helped the organization maintain momentum throughout the search process while preparing for the successful onboarding of new executive leadership.
- Building Confidence for the Future – Perhaps most importantly, AACD emerged from the transition period with greater stability, stronger governance practices and renewed confidence in its ability to move forward.
As Olson reflected:
"McKinley Advisors has been a trusted and invaluable partner to the American Academy of Cosmetic Dentistry during a significant period of organizational transition. Their guidance brought stability, clarity and forward momentum to our organization at a critical time."
Ready to Take the Next Step?
Periods of organizational transition can create uncertainty, but they can also create opportunities for renewal and growth. McKinley Advisors partners with associations and nonprofits to strengthen governance, improve organizational effectiveness and navigate complex leadership transitions with confidence.
“What distinguished McKinley Advisors was not only their expertise, but also their commitment to clear goals, transparent communication, timely responsiveness and well-organized collaboration throughout the process. I can state without reservation that McKinley Advisors met and exceeded our expectations, and I would highly recommend them to any organization seeking thoughtful, strategic and results-oriented consulting support.”
Bradley J. Olson, DDS, FAACD, FAGD
Interim Executive Director, AACD

