The Pennsylvania Institute of Certified Public Accountants (PICPA) is 115 years old and has been very good at maintaining traditions. The leadership perceived opportunities to propel the organization by adjusting the governance model and how volunteers rise into leadership positions. The former model encouraged many leaders to advance through their chapters so the Council was populated based largely on demographics and geography, that is, each chapter sends a representative to the Council.
PICPA retained McKinley to work collaboratively with executive staff and a diverse member task force to align the Institute’s governance model to its strategic outcome of increased member engagement. The project included a comparative study of other organizations’ models, qualitative and quantitative research and several face-to-face presentations to leadership.