Jessica Johnson, M.A.
As content specialist, Jessica writes and edits creative, compelling copy for McKinley’s multi-channel projects that include blogs, emails, direct mail, social media, digital and print ads, web copy and more. Working closely with the marketing team, she plays an important role in advancing the goals and objectives of our clients through strategic communication.
Jessica has a background in writing, communications and public relations for nonprofit and public interest groups. She previously worked with media outlets at local, national and international levels to ensure organizations’ voices were amplified when it came to relevant issues. In her former roles, she prepared spokespeople for media interviews and press conferences, coordinated events, and helped reach target audiences with strong and meaningful messages through written statements, media advisories, talking points and opinion pieces.
Jessica has a master’s degree in strategic communication from American University and a bachelor’s degree in journalism from Youngstown State University. A rural Northeast Ohio native, she feels most at home exploring the outdoors and aspires to one day have her own animal sanctuary. She is an avid rock and plant collector and is always looking for a good book or movie to get lost in. Her other favorite pastimes include traveling, going to concerts and spending time with her nieces.